to the
cleaning industry and the cleaning industry to the green
movement was apparent at a number of recent trade association
and community events.
Attendance doubled at April’s
ISSA Legislative and Regulatory forum, requiring the event be
moved to a larger room, according to Bill Balek, ISSA’s Director
of Legislative Affairs. “We are thrilled with the response to
this year’s regulatory forum,” he said. “As interest in
environmentally preferable cleaning grows, ISSA will continue to
keep its members up to date by offering sessions like these.”
In 14 sessions, the forum
touched on the ISSA sponsored CleanGredients database; the EPA
Design for the Environment Formulator Program; and the new GS-42
standard and certification process for cleaning service
providers.
Other presentations addressed
the USDA bio-based procurement program; the USGBC LEED–EB
certification program, which is largely dependent on green
cleaning procedures, and recent market research on the demand
for green products. Experts also addressed state and local
government green procurement policies, and developments in the
school and hospital sectors.
“The incentives announced by
each of these leaders in the green cleaning movement will
encourage the further development and production of innovative,
environmentally preferable, and effective cleaning products,”
said Steve Ashkin, green cleaning expert and president of The
Ashkin Group. “ISSA is to be congratulated for forging solutions
that reduce economic and other barriers to businesses that are
interested in pursuing environmental strategies.”
Ashkin, author of a new book
titled “Green Cleaning for Dummies,” also spoke at the BSCAI
show, which broke attendance records in Chicago. In his book,
Ashkin states, “green cleaning, in a nutshell, is an approach to
cleaning that protects the health of people without harming the
environment…
It’s a concept that ultimately
focuses on creating the healthiest, highest-performing indoor
environment that meets the unique needs of building occupants
and reduces impacts on the outdoor environment.”
Green cleaning is good for
cleaners and service providers, but is also demanded by their
customers.
“We are hearing from our BSC
customers that more of their customers want environmentally
responsible products. People want to go green but they don’t
understand how to distinguish between products that are truly
‘green’ and those that are not,” said Julie deSylva a P&G
Professional spokesperson who presented an educational session
focused on green cleaning at the BSCAI show. “These customers
want to know the products used by contracted cleaners are not
only effective, but are safe for the BSC’s employees, the
environment and building occupants.”
Meanwhile, the city and county
of Racine, WI has become the first community in the nation to
embrace an effective, cost-efficient, community-wide green
cleaning campaign.
Called “Green Racine,” the
campaign is a first step in creating an ongoing, coordinated
effort to improve the impact facilities have on health and
environment.
“Green Racine will be an
annual event aimed to continually improve the health of people
in the Racine community and our natural environment,” said Gary
Becker, mayor of Racine. “We hope that by being the first
community to make this degree of concerted effort to ‘green’
cleaning operations we can inspire other communities to do the
same.”
Because better measurements
are emerging, we’re beginning to recognize the impact that
facilities have on health and environment, said Bill McReynolds,
county executive of Racine County. “I’m very proud of the
leaders across the county, who’ve committed their organizations
to make a difference. And together we can make a big
difference.”
More than 20 major
institutions and businesses made a pledge to green their
facilities by starting with the simple step of changing to green
cleaning processes and related products.
One of those businesses is
JohnsonDiversy, Inc., which has made available to BSCAI members
and others tips on how using GREENGUARD certified cleaning
systems and products can help protect the health of building
occupants while also giving their business a competitive
advantage.
JohnsonDiversey Chairman S.
Curtis Johnson described the community-wide green cleaning event
as historic. “In many ways, this is a reflection of my family’s
deep commitment to this community and the environment,” he said.
The event was held on the shoreline of one of the world’s
largest bodies of freshwater [Lake Michigan], a reminder of our
responsibility to this planet and to the people who will inhabit
it long after we’re gone.
Thanks and good luck.