BSM Buyers Guide





Roof Hugger




Follow Us
Join Us on Facebook Join us on Twitter





Stratus Goes Online with Web.com
Print Article Contributed by BSM Staff

LOS ANGELES -- Stratus Building Solutions, a cleaning franchise, has partnered with Web Brand Networks (WBN) to deploy its award-winning Centermark digital marketing solution across Stratus Building Solutions' system of 30 Regional Master Franchises.

WBN is the enterprise-oriented channel of Web.com, a provider of Internet services and online marketing solutions for small businesses.

“Prior to WBN and its Centermark solution, we prioritized national marketing yet struggled developing content to optimize our regions' localized digital presence,” said Rachel Frazier, Director of Corporate Marketing. “WBN offered a number of great solutions for us on an easy-to-use platform that allows our Master Franchise offices to manage and update content specific to their region, bringing them closer to their potential customers and unit-franchisees without much effort or expertise necessary."

Like small businesses, brand networks (corporate offices and their franchises and multi-location businesses) need the internet to get found by potential new customers and want smart lead-generation tools and brand-management strategies to grow their revenue. Unlike small businesses, brand networks have the additional need to unify, scale, and optimize their local and national marketing strategies.

Specifically designed for network businesses, Centermark is a robust marketing platform that provides actionable business intelligence, robust applications specifically designed to accommodate corporate and local goals, and resources to promote collaboration, consistency and effectiveness throughout the entire network.

"For more than 10 years, we have helped enterprises and their network get found on the internet, and then grow their business through local marketing using expert digital marketing solutions," said Denise Lynch, executive vice president at Web.com. "We look forward to partnering with Stratus Building Solutions."

Email Newsletter icon, E-mail Newsletter icon, Email List icon, E-mail List iconSign up for our Email Newsletter
Type your email address here






Trash Can Depot