The Pink Stuff Named Product of Year for 2025

BAY SHORE, NY -- The Pink Stuff The Miracle Cleaning Paste, has been named a winner of the 2025 Product of the Year Awards.

On February 6th, the complete list of 42 Product of the Year Awards 2025 winners was revealed at the annual Product of the Year Awards Event held at Tribeca 360° in New York City.

Determined through a national study of 40,000 shoppers in partnership with Kantar, a global provider of consumer research, Product of the Year is the largest consumer-voted awards program recognizing product innovation. The Pink Stuff Miracle Cleaning Paste has earned the highly acclaimed title of Best Product in the Household Cleaning Essential Category.

The distinctive Product of the Year red seal serves as a beacon to help consumers cut through the masses of products on shelves to locate the best new products that demonstrate innovation in their function, design, packaging, or ingredients. The credential also serves as a valuable marketing tool for brands to build overall awareness and drive purchase interest within their respective spaces.

“In a highly crowded and dynamic marketplace, Product of the Year plays a crucial role in linking consumers with the latest innovative products across various industries including food, beverage, personal care, pet care, household, and more," said Mike Nolan, Global CEO of Product of the Year Management. “We’re thrilled to celebrate The Pink Stuff The Miracle Cleaning Paste as a 2025 Product of the Year Award Winner, voted on by 40,000 consumers for the unique value, quality, and innovation it brings to households nationwide.”

Renowned as a globally established seal of approval, Product of the Year has operated for 17 years in the United States, and over 30 years globally, supporting shoppers as a trusted guide to the best new products on the market, both online and in-store. With the level of products on the market evolving rapidly, consumers often find themselves overwhelmed by the sheer variety and innovation available.

“It is an honor to have The Pink Stuff The Miracle Cleaning Paste endorsed by Product of the Year as a 2025 winner for the Household Cleaning Essential Category,” said Chris Albers, CMO at The Pink Stuff. “We are excited to utilize the widely recognized and credible Product of the Year seal within upcoming marketing and sales efforts to guide shoppers towards a choice that 40,000 real consumers have found reliable and innovative.”

Albers added, “The Pink Stuff has been a go-to for those looking for a powerful yet gentle way to clean almost any surface in their homes. From countertops, sinks, and stovetops, to ovens, saucepans, wall scuffs, tiles, grout, faucets, and even white sneakers, The Miracle Cleaning Paste removes some of the toughest stains with astonishing results. This award reinforces what our loyal customers already know: The Pink Stuff makes cleaning easy, effective, and even a little fun.”

For more information about The Pink Stuff The Miracle Cleaning Paste, visit https://www.thepinkstuff.com/.